FROM PARIS

Coty boutique in Place Vendôme in ParisCoty boutique in Place Vendôme in Paris

Born in Paris in 1904 Coty is a pioneer brand of modern perfumery

LA ROSE JACQUEMINOT

La Rose Jacqueminot was Coty’s first official fragrance and is considered one of the first modern soliflores. When floral bouquets were at the height of popularity, Coty designed a unique new fragrance structured around a single floral note: the May or Centifolia Rose.

This beautiful rose note was enhanced with significant proportions of new synthetic ingredients, giving the composition incredible power and longevity.
Muguet des bois Coty perfume bottleMuguet des bois coty perfume bottle

AMBRE ANTIQUE

With Ambre Antique, Coty created a masterpiece and a new olfactory family of amber fragrances.

Coty new scent combined sweet and opulent notes of precious woods, balms, musk, and vanilla with flowers and exotic essences.

Coty then modernized these accords with the use of synthetic bases for the first time. Ambréine S was developed especially for Coty and became the base of many Coty formulas to come.
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CHYPRE

Chypre fragrances date back to the Middle Ages when early perfumers from the island of Cyprus combined local plants with ingredients traded across the Mediterranean.

In Coty’s Chypre, a harmony of oakmoss, sandalwood, and citrus swirl around a heart of jasmine, enveloped in an amber base of vanilla and coumarin, bringing softness and illumination.

These distinct notes transformed the traditional masculine chypre into a new, modern scent for women and established the chypre olfactive family.
Muguet des bois Coty perfume bottleMuguet des bois coty perfume bottle

EMERAUDE

Emeraude is another defining masterpiece of Coty’s amber savoir-faire. Its complex and multi-faceted formula unfolds with a depth that reflects the house’s olfactive legacy of bold, iconic creations.

Citrus top notes lead to a heart of jasmine, ylang ylang, rose, and Rio Rosewood, over a base of amber, sandalwood, patchouli, and vanilla.

The fragrance and its marketing campaign were both built around the sense of luxury and elegance associated with the green emerald.
Muguet des bois Coty perfume bottleMuguet des bois coty perfume bottle

L'AIMANT

Coty revisited the classic floral bouquet with its best-selling L’Aimant. Bright notes of neroli and bergamot mingle with a cheerful mix of lily of the valley, rose, and jasmine, all underscored by woody and vanilla hints.

The 1910s marked the introduction of aldehyde molecules to perfumery, amplifying the aromatic elements and enhancing the fragrance’s projection. L’ Aimant stands out as a distinctly modern scent with captivating and alluring charm.
Muguet des bois Coty perfume bottleMuguet des bois coty perfume bottle

L'EFFLEURT

With the launch of L’Effleurt, Coty worked to capture the fleeting moment of a flower releasing its first scent.

This delicate floral bouquet fragrance was encased in René Lalique’s first bottle design for Coty, featuring an ethereal woman gracefully emerging from hazy swirls of fragrance released by flowers in bloom. The scene is beautiful and mesmerizing – a beautiful representation of the Art Nouveau style that Lalique was known for.
Muguet des bois Coty perfume bottleMuguet des bois coty perfume bottle

MUGUET DES BOIS

Muguet des Bois is a clean, fresh, green floral fragrance that celebrates the brightness of springtime and May Day traditions through its central flower: the iconic lily of the valley.

Although originally developed in Coty’s early years, the fragrance was reformulated and relaunched in the postwar period with a savvy seasonal marketing campaign centered on the May Day tradition of sharing a sprig of lily of the valley with the one you love.
Muguet des bois Coty perfume bottleMuguet des bois coty perfume bottle

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